Richard Deitsch and Andrew Marchand are sports media writers for The Athletic. They converse every couple of weeks on sports media topics. This week, they discuss the Super Bowl from a media perspective, including: Tom Brady’s Super Bowl broadcaster debut, viewership potential for the game, the future of Super Bowl pregame shows, and Netflix becoming an NFL player.
I’m seeing Tom Brady in my sleep given how much this site has written about him over the past five months. But here’s the reality: We both agreed prior to the start of the NFL season that Brady’s broadcasting year would ultimately be judged by the viewing public on how he performs in the Super Bowl.
That’s the final test, but it is the football public’s ultimate engagement with Brady in his first year on TV. We both know that his Fox Sports bosses and sports television executives look at it differently. They will judge him on progress from Week 1 to Week 21. Fox believes he has improved significantly throughout the season.
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