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‘Ready, shoot, aim’: The Doug Gottlieb coaching experiment

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  • Post last modified:February 15, 2025

GREEN BAY, Wis. — Bare tree branches don’t quiet the wind, and the ice on the bay is thick enough that the neighbors set up a hockey rink offshore. Nothing unusual for late January on the northeast side of town. Meanwhile, at a blue waterfront five-bedroom that was an occasional launch point for fishing charters until last summer, there’s a full scoreboard stashed in a wide-open garage, nothing in the planters on the small porch, and a Sheepadoodle named Vince Lombardi barking behind the front door.

Doug Gottlieb opens it up and startles a bit; he apparently didn’t expect his expected visitor to be standing right there. But without ado, it’s down to the basement, where a first-time college basketball head coach wearing sweatpants and a hat on backward is about to host the final segment of his daily Fox Sports Radio show. Gottlieb delivers a booming intro from the “TireRack-dot-com Studios,” which in this case is a laptop on a bar, then cartwheels through the day’s big stories.

… And so on.

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